What are Tribes (and Why Should You Be Targeting Them)?
As marketers, one of our most crucial tasks is defining the audience and target market we're tr...
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As marketers, one of our most crucial tasks is defining the audience and target market we're tr...
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It's been a few years since the famous Economist claim that data is now the world's most valuab...
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We understand that business to consumer brands can produce vastly different results in and with...
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It’s official, after eighteen weeks at the top, The Billboard 100 has a new, record smashing, l...
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From macro to micro and now nano, influencer marketing is still having its moment. On average 1...
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Fittingly titled Bond 25, the 25th bond movie is set for release in 2020, and it's already hitt...
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If you’re not already acquainted with Gen Z, where have you been? After millennials, they’re th...
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In the words of UEFA president Aleksander Čeferin, "Women's football is the football of today”....
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Like the old saying goes...you never forget your first. Wherever you’re from in the world, your...
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1 Why Consumer Intelligence is Essential at Each Step of the Brand Lifecycle
2 What is Social Media Intelligence, and How Can You Use It?
3 How AI & Machine Learning Supercharge Your Social Media Marketing
4 How to Find Consumer Insights on Social Media: The Expert Guide
5 How Coca Cola Collects Consumer Insights with Creative Campaigns
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