Trend Analysis: What is the Score with eSports? Video games are fun. I don’t think there’s much debate about that one (except maybe with the ol... Read more
Why Brands Needs to Leverage Social Data With Marketing Analyst Rebecca Lieb A growing number of your customers are becoming more active on social media. Read more
AI Series: Measure Your Influencer Impact with Celebrity Identification With the rise of image-rich platforms like Instagram, Snapchat, and Pinterest, the volume of vi... Read more
Trend Analysis: Why It’s Not Too Late to Tap into the CBD Market Lately, we’ve seen a huge amount of public and media attention on the commercial potential of a... Read more
How to Leverage Social Media Analytics | A Q&A With Thulium CEO Tamara McCleary How are you using your brand’s social media analytics? Read more
Online Public Shaming is Here to Stay - Here's What You Can Do About It Recently, we saw this excellent John Oliver clip on public shaming: Read more
Fine-Tune Your Social Listening Results with Exclusion Filters Social listening is a powerful tool you can use to learn the voice of the consumer. However, r... Read more
How to Drive Digital Transformation Success With Charles Araujo Is your digital transformation successful? Odds are, it’s hard to tell. Find out the secrets to... Read more
Essential Consumer Research Tips | A Q&A With Analyst Shelly Kramer "Know your customer" is a marketing commandment. Without a deep understanding of their pain poi... Read more
Our Solution-Based Approach to Social Media Intelligence A couple of weeks ago, we launched our brand new website. More than a complete redesign, the ne... Read more
