Engage Customers on Social Media: 10 Tips for Success
Capturing your customers’ attention on social media is no easy feat. Engaging them is even hard...
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Capturing your customers’ attention on social media is no easy feat. Engaging them is even hard...
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Years ago, demographics took the lion’s share of an audience segmentation strategy. Brands woul...
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Advertising used to be a (mostly) numbers game. The more people who saw your ad or brand, the m...
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Content is still king in 2022, but the way it rules has changed. Having content is not enough; ...
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Audience segmentation follows one of the most basic principles of marketing: You don’t have to ...
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Content marketing, and digital media as a whole, has been one of the most transformative indust...
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When you think about social listening, which platforms spring to mind? Twitter, Instagram, Face...
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Content marketing is as lucrative as it’s ever been. It costs 62% less than traditional marketi...
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The cost of everything these days is rising. With inflation hitting 7.5% and showing no signs o...
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Love it or loathe it, influencer marketing remains one of the strongest, fastest ways to build ...
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1 Why Consumer Intelligence is Essential at Each Step of the Brand Lifecycle
2 What is Social Media Intelligence, and How Can You Use It?
3 How AI & Machine Learning Supercharge Your Social Media Marketing
4 How to Find Consumer Insights on Social Media: The Expert Guide
5 How Coca Cola Collects Consumer Insights with Creative Campaigns
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