When it comes to choosing influencers, a lot of brands work on the assumption that bigger is be...

The rise of eSports, particularly over the last five years, has been incredible.

If your office is anything like ours, there’s one topic dominating all others when it comes to ...

Since 2006, Linkfluence has strived to help global brands turn social data into valuable insigh...

Influencer marketing has grown bigger and trendier in the past few years. And this growth isn’t...

Video games are fun. I don’t think there’s much debate about that one (except maybe with the ol...

A growing number of your customers are becoming more active on social media.

With the rise of image-rich platforms like Instagram, Snapchat, and Pinterest, the volume of vi...

Lately, we’ve seen a huge amount of public and media attention on the commercial potential of a...

How are you using your brand’s social media analytics?