Consumer Insights Blog

For most of us, life revolves around a few major tech companies. It’s nearly impossible to spen...

China is not only the world’s largest social media market - it also boasts an incredibly rich a...

Christmas is making its way into the heart of Chinese megacities. In Changsha, Hangzhou or Chen...

If you’re in sales or marketing, it’s worth taking a closer look at November 11th, Alibaba’s Si...

If you are a frequent traveller in Asia, you might have noticed that most cities are striving t...

The live streaming industry is still in its infancy. Meipai, one of China’s first apps, launche...

Mother’s day is just around the corner. It’s reaching the season that everyone is busy preparin...

Running has caught on in the mainland so rapidly in recent years that the race calendar has bal...

4 Facts Every China Marketer Should Know Though China’s biggest day of the year passed a few da...

The annual Formula One Night Race at Marina Bay Circuit in Singapore is the hottest sporting ev...

The world’s largest online shopping festival, Singles’ Day, is about to galvanize China’s retai...

Interview with Linkfluence’s Chief Evangelist Officer on how China has become a notorious marke...

Airlines delays cause a large drag on the world’s economy. One study on the timeliness of airli...

“What was once known as the land of the cheap rip-offs may now offer a glimpse of the future” -...

Leisure travel is one of the fastest evolving industries in the world. Social platforms like Ai...

China is a top priority for most global companies. Chinese investments in Europe and North Amer...

The Chinese social media landscape, how big is it really?

On March 17th, Linkfluence and Labbrand, a leading China-originated global brand consultancy, o...

Following the Linkfluence infographic presenting China's top 10 social media sites, we have loo...

Following the opening of a brand new London office and the acquisition of German media monitori...