Consumer Insights Blog

Creating consistent, high-quality content is no easy feat. You’re constantly fighting for new w...

There have been a lot of changes with the Instagram API this year. This has made a lot of peopl...

Soy sauce and social science As it’s near lunchtime, and I’m thinking with my stomach muscle no...

Since the rise of the social web (forums, blogs, etc.) and the explosion of social networks, bi...

As a social media manager, you’re constantly on the prowl to find engaging and enjoyable conten...

Future proof your influencer marketing plan. The past 2 years have seen an exponential rise in ...

We take a look at the good and the not so good brand marketing around the Pride season The firs...

How to unearth social media insights in your data and what to do next In 2005, hedge fund manag...

4 Facts Every China Marketer Should Know Though China’s biggest day of the year passed a few da...

There are so many ways for us to engage with our audiences these days - and for audiences to en...

Find micro-influencers to help your brand grow Given the rush to jump on the influencer bandwag...

Traditionally, men’s fashion has been a neglected topic, with the consensus being that men don’...

More than three billion images were shared each day in 2016 and this is just the beginning. Mil...

“Content” has been a buzzword for so long it’s now considered an essential part of any marketin...

Facebook has 1.65 billion monthly active members - almost a third of whom are in Asia - that us...

Despite the long-running rumours of an "I don't like" button rumbling on the web, Facebook took...

The social web represents a revolution in the relationship between customer and company. It can...

In December 2013, specialists from the worlds of Human Sciences and Data Processing Technology,...