Over the last year, it’s been nearly impossible to ignore the rising popularity of canned hard ...

It’s been a busy 12 months at Linkfluence. Our recent data acquisition efforts have allowed us ...

Despite experiencing a strong history of growth as an industry, FMCG brands today face huge upc...

For sports fashion brands, China is the biggest league there is.

For millions of consumers around the world, sports and lifestyle influencers are a huge part of...

Did you know that there are over 3 billion users across different social media platforms? That’...

In 2019, a feel-good phenomenon penetrated the consumer landscape across all major industries. ...

Today’s consumers aren’t just looking for great products and memorable experiences. They also e...

Recently estimated at $532 billion dollars, the beauty industry paints a pretty picture, yet so...

After years on the sidelines, global trends in sustainability and climate consciousness are fin...