social data research

Smarter Market Research with Real-Time Social Data

Social media is the world's largest focus group.
Get answers to your key business questions with our expert researchers and proprietary monitoring technology.

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Brand performance analysis and insights

Brand performance analysis and insights 

Find out how your brand is perceived on social media. More importantly, see how it compares with other industry brands, and how this perception evolves over time.

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Audience analysis and tribe detection

Audience analysis and tribe detection

Social media analysis helps you find new audience segments to target. Learn the language they use, the topics they care about, and what they think about your brand. 

This analysis lets your build "Tribes" - new market segments to reach with campaigns.

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Market trends detection

Market trends detection

Our team scours social media to discover the next big trends in your industry, and the demographics and groups that these will appeal to.

This helps you stay create products and campaigns that mean more to your buyers.

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Understand the consumer's voice

Understand the consumer voice

Brands need to know what motivates and excites buyers. They also need to know how customers and prospects feel about them to protect and improve brand reputation.

Get the full view of your brand’s image online, based on millions of comments from across social media, blogs, forums, and the web.

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Our social data consulting team

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More than 100 local research analysts:

Our social media research team is the biggest in the world, with specialized teams for each industry and vertical, experienced in working with leading global brands.

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More than 30 spoken languages:

Your brand and your customers are international. So is our team, and they know what matters for your business in different cultures.

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Customizable studies:

Our studies car be conducted at once to assess a particular focal point in detail, or be carried out regularly in order to gauge performance over time.

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