Resources
Explore our library of free resources to learn how to make social data work for your business.
Explore our library of free resources to learn how to make social data work for your business.
How big brands should be harnessing the wellness trend to meet the evolving expectations of Gen Z consumers
What AI Won't Tell You: making the leap from social listening to social intelligence
Join best-selling author, Joel Backaler, to learn how to target the right audience the right way.
When done correctly, social listening can produce actionable consumer insights that lead to more informed, strategic business decisions. Find out how.
Learn how to measure brand equity faster and with with more accuracy using social data.
Learn how to find valuable influencers for in China and measure the performance of brand ambassadors using social data.
How leading brands and businesses keep up with ever-changing consumer preferences
Find out what's driving the ready-to-drink beverage boom with industry trends, brand equity analysis, and the digital tribes behind it.
From favorite moments of consumption to Coke infused recipes and environmental concerns, see the bigger picture around beverage brand performance.
Find out why and how consumers are becoming increasingly health-conscious and how to tap into this mega-trend.
Drive your product innovation by understanding the tastes and preferences of this key generation.
Find out what US consumers think about different car brands and their main considerations when they make purchasing decisions.
How luxury fashion brands started a sportswear trend with controversy
Fuel your marketing and sales strategies with social insights
Here are 5 Lessons from the growth in Veganism online. Learn how social movements spread on social media and what it means for brands.
Identify and collaborate with influencers for maximum brand impact
Rewatch our session from Social Media Week London with CEO Guillaume Decugis, and Elaine Rodrigo Chief Strategy & Insights Officer at Danone.
Rewatch our session from Social Media Week, New York 2019 - Making the Leap from Listening to Insight: What AI Won’t Tell You
Our COO, Anna Dorywalska discusses marketing to Gen Z and Millenials: How To Connect With Young consumers Beyond Simple Demographics
How brands use social data to create business opportunities, delivered by M.D. Gareth Owens
Find out how global brands discover customer insights and new markets based on trending conversations online.
Learn the specifics of Linkfluence social media data coverage, from Instagram, Facebook, and Twitter, to platforms unique to the Chinese and APAC markets.
From managing online reputation to detecting market trends, learn how to leverage our social listening data for your business.
What does social media tell us about the US automotive market?
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