Resources

Explore our library of free resources to learn how to make social data work for your business.

Register Now: Webinar with Forrester

What AI Won't Tell You: making the leap from social listening to social intelligence

Webinar: 5 Strategies You Need to Reach a Global Audience

Join best-selling author, Joel Backaler, to learn how to target the right audience the right way. 

Climbing the social data ladder

When done correctly, social listening can produce actionable consumer insights that lead to more informed, strategic business decisions. Find out how.

Webinar: Social Brand Equity

Learn how to measure brand equity faster and with with more accuracy using social data.

Webinar: Influencer Marketing in China

Learn how to find valuable influencers for in China and measure the performance of brand ambassadors using social data.

Webinar: Fashion consumer trends

What Social Media Tells Us About Fashion Buyer Behaviour

Market trend detection

How leading brands and businesses keep up with ever-changing consumer preferences

Fashion trends: Dad shoes

How luxury fashion brands started a sportswear trend with controversy

Webinar: How to market and sell better by leveraging online conversations

Fuel your marketing and sales strategies with social insights

Webinar: How to become and Instagram star

10 hacks to become an Instagram star.

How social movements spread online

5 examples from veganism.

Influencer marketing for global brands

Identify and collaborate with influencers for maximum brand impact

Food trends: Avocado

The rise and fall of the avocado.

Social Media Week, NYC

Rewatch our session from Social Media Week, New York 2019 - Making the Leap from Listening to Insight: What AI Won’t Tell You

Youth Marketing Strategy, London

Our COO, Anna Dorywalska discusses marketing to Gen Z and Millenials: How To Connect With Young consumers Beyond Simple Demographics

Social Media Week, London

How brands use social data to create business opportunities, delivered by M.D. Gareth Owens

Automotive Brand Tracker

Find out what US consumers think about different car brands and their main considerations when they make purchasing decisions.